Davido‘s 30BG fan base is one of the biggest in Nigerian music, boasting millions of fans who have stuck by his side in his illustrious career.
A bulk of these fans are active on social media platforms where they support the Afrobeats hitmaker and often, vehemently defend him against the attacks of rival fan bases.
However, these admonitions have had little effect as the 5 time Grammy nominee is in yet another curious engagement with one of his die-hard fans, whom he scolded for demanding that he ignore some trolls.
In the exchange on X, Davido threatened to unfollow a fan with the username Divaberry, and this quickly generated criticisms from observers. While a bystander might be curious as to why Divaberry should be bothered by Davido’s threat, she swiftly apologised and pleaded with Davido not to unfollow her.
While many criticised the lady for apologising to Davido, who many considered his threat to be ridiculous, the Afrobeats megastar quickly followed up with an offer to financially support her business.
This charitable action unsurprisingly restored all the love Divaberry had for him, assuming his threats might have reduced it.
The nature of this interaction captures the complexity of stanship, where the artists are sometimes the victims of their fans’ overzealous expectations and concern. And the fans are also at the receiving end of their favorite artists’ tantrums. Davido’s decision to monetarily reward Divaberry after a rude scolding captures the economics of stanship, where giveaways and financial incentives are used to maintain loyalty that surpasses reasonability