By Onu Okorie

Comptroller-General of Customs CGC, Adewale Adeniyi, has pledged the support of the Nigeria Customs Service NCS for the successful hosting of the 2026 World Public Relations Forum WPRF, scheduled to take place in November 2026, while highlighting the impact of strategic communication towards the success of key reforms being implemented by the Service.
CGC Adeniyi made this commitment on Tuesday, 22 September 2026, when a delegation led by the President and Chief Executive Officer of the Global Alliance for Public Relations and Communication Management, Professor Justin Green, alongside the President of the Nigerian Institute of Public Relations NIPR and Chairman of Council, Ike Neliaku, visited him at the Customs House, Maitama, Abuja, ahead of the global event.
The CGC used the engagement to speak on some of the major reforms undertaken by the Service, including B’Odogwu, the Authorised Economic Operator AEO programme and Advance Ruling, noting that the measures were part of efforts to improve Customs processes, provide greater predictability for legitimate traders and strengthen the relationship between the Service and its stakeholders.
He said, “The Nigeria Customs Service recognised the importance of the World Public Relations Forum and its potential to bring global attention to responsible communication, institutional trust and effective public service. And, I want to assure you of the Service’s support for the forthcoming event and its commitment to contributing to its success.”
Speaking on the significance of the forum, Professor Justin Green said hosting WPRF 2026 in Nigeria will be a significant achievement for the country and the public relations profession in Africa.
Green also said the forum would provide a global platform to showcase Nigeria’s cultural heritage, communication industry and innovative approaches to public relations, while creating opportunities for knowledge-sharing, professional collaboration and dialogue on the future of communication, stating, “We are expecting all the 126 member countries of the Global Alliance to grace this forum.”
Earlier, the NIPR President stated that the Institute is engaging key institutions and stakeholders ahead of the forum because their participation and support are vital to the success of the international gathering.
Neliaku, who described NIPR’s ambition for the Abuja forum as delivering the “best, biggest, and brightest” World Public Relations Forum, with Nigeria demonstrating its capacity to host a major global professional event, also said, “The WPRF will be held in Abuja from 15 to 21 November 2026, under the theme, ‘Responsible Communication: The Voice of the World.”